Our aim is to have very experienced, senior practitioners working hands-on for our clients throughout every project. This commitment underpins our ability to communicate research findings to clients, draw out the implications for their businesses and deliver actionable business intelligence and great value for their investment.

Marie Sutton Director

Quantitative research specialist

Research expertise:
Innovation, volumetrics, brand health, pricing & promotions  projects that look impossible! Multi-country product testing

Research super-skill:
Can win over the biggest of research doubters!

Most likely to be described by clients as….
Loud, positive, honest, engaging (living the brand!), on the money

Passionate about:
Exercise (usually seen at work in gym kit), food (working my way through the list of worlds best restaurants), trainers (best not to ask!) and Clyde my Springer Spaniel (loves the office but so far has resisted my attempts to teach him excel)

 

 

Deb Sleep Director

Combined quant & qual expert

Research expertise:
Multi-country U&As and segmentation, qual & quant in combination, NPD, gamification

Research super-skill:
Making research more engaging for respondents and clients alike

 

Most likely to be described by clients as….
Good story teller, un-phaseable,  tactfully truthful, bilingual

Passionate about:
Pintxo the office dog, Radio 4 at 6.30pm, wine tasting drinking ,  my robot vaccuum and Arsenal (not really, but please don’t tell)

Lyndsay Peck Director

Quantitative research specialist

Research expertise:
Innovation, pricing, conjoint & volumetrics. Combining qual & quant – quantitative research with a qualitative soul

Research super-skill:
Business development queen. Project  management – there is always a way…!

 

Most likely to be described by clients as….
Curious, quick to think of a solution, unflappable

Passionate about:
Family & fitness – keeping fit so I can keep up with my two little ones!

Pintxo Executive canine

Research expertise:
One of the most experienced canine researchers in the UK!

Research super-skill:
Ability to identify a winning product in blind taste tests

Most likely to be described by clients as….
Oh my, what a bouncy dog!

Passionate about:
Biscuits, being scratched behind the ears, snoozing, squirrel chasing, the book he features in – signed copies available here.

Sarah Appelboom Associate Director

Quantitative research specialist

Research expertise:
NPD, U&As, comms and complex multi country  projects

Research super-skill:
Strong analysis and interpretation skills.  Insightful presentations

 

Most likely to be described by clients as….
Safest pair of hands possible and dedicated

Passionate about:
My family, cycling, reading, films, and eating out

 

Lise Cottle Associate Director

Quantitative research specialist

Research expertise:
NPD, brand equity – health & evolution. Purchase/shopper behaviour, segmentation,  media, FMCG & leisure

Research super-skill:
Actionable insight, clearly communicated

Most likely to be described by clients as….
Insightful, proactive, positive, realistic and honest even when  sometimes it hurts

Passionate about:
Playing and watching tennis whenever and wherever I can.   Long walks with Jaygo the cocker spaniel.   Spending time with friends – chatting, drinking, eating

 

Catherine Bamber Research Director

Research expertise:

Branding, NPD, comms development, ethnography, purchase/shopper behaviour

Research superskill:

Remaining calm in research storms: always proactive in finding solutions

 

Most likely to be described by clients as…

Dedicated, Reliable and Flexible

Passionate about…

laughing, eating, asking questions (conversations often segue into accidental interviews), occasional running, remembering random facts

Jerome Johnston Research Executive

Research expertise:
U&As and segmentation, brand tracking and mystery shopping

Research superskill:
Charting Jedi!

Most likely to be described by clients as…

A confident, focused, work-horse

Passionate about:

Football, all things geeky, the Arctic Monkeys and summertime

 

Josh Hart Research Executive

Research expertise:

Project management, segmentation and branding research

Research superskill:

Charting, project management, questionnaire development

Most likely to be described by clients as

Curious, dedicated and reliable

Passionate about:

My friends, scuba diving, food and football!

Annabelle Truscott Associate Director

Research expertise:

Brand & Comms, Customer Experience, U&A including segmentation, NPD and Pricing across a broad range of categories from finance to retail to media

Research superskill:

Staying on top of challenging, complicated projects and be smiling at the end. Well, most of the time!

Most likely to be described by clients as

Hard working and flexible

Passionate about:

Kernow (aka Cornwall), reading, exploring the great outdoors both at home and further afield and cooking (most recently experimenting with making jam and chutney)

Tracey White Qualitative expert (who also ‘gets’ quant)

Research expertise:

Innovation, qual into (or out of) quant & big data. Experience across many categories (ask me  – I’ve researched ALL sorts!)

Research superskill:

Future thinking and a terrier-like determination to (cost-effectively) unravel all the layers. Making research fun!

Most likely to be described by clients as

Relaxed/intuitive moderator, confident and engaging presenter, commercially savvy

Passionate about:

Knitting (don’t judge), Portugal (for the seafood), crime fiction (I’m confident I could execute the perfect murder)